Cali the Librarian

How Much Data Is Created Every Minute? [INFOGRAPHIC]

(Source: lonewolflibrarian.wordpress.com)

User Activity: Comparison of Social Networking Sites [infographic]

(Source: lonewolflibrarian.wordpress.com)

HubSpot Blog: 13 Ways to Create a Cringeworthy Social Media Presence

1) Launching a Private Social Media Account
2) Having a Disproportionate Follower:Following Ratio
3) Writing Updates That Are Too Long
4) The Airing of Grievances
5) Talking Smack About Competitors
6) Making Off-Color Comments
7) Publicly Solving Customer Service Issues
8) Hijacking Hashtags
9) Piling Your Tweets With Too Many Hashtags
10) Insulting Your Customer Base
11) “Targeting” Poorly With Automation
12) Posting WAY Too Frequently
13) Retweeting Instead of Generating Original Content

I have two comments:

2) My library cannot possibly follow as many people as follow us (we have nearly 13,000 followers and there’s concerns about following being taken as endorsement… we don’t presently have a policy, so I play it very safe in who that account follows.)
12) The example on this one isn’t very good.

(Source: twitter.com)

Social Media Explained with Donuts

(What would Tumblr be? :-) )

(Source: twitter.com)

Library Connect: How Librarians Can Successfully Navigate the 7 Cs of Social Media

Channel
Content
Community
Conversation
Candidness
Counted
Commitment

(Source: twitter.com)

#cildc B303: Twitter, Ads, and QR Codes… Oh My!

B303: Twitter, Ads, and QR Codes… Oh My!
Janie Hermann (@janieh)
Buffy Hamilton (@buffyjhamilton)
Andrea Snyder (@alsnyder02)
-panel discussion

The Sad State of Social Media Privacy [Infographic]

From OhMyGov!’s Top 10 Social Media Infographics

OhMyGov: How to Protect Yourself from Social Media Blunders

Written with government in mind, but applies to anyone using Twitter for professional/organizational purposes.

Post information only on a need to know basis.
Make your passwords foolproof.
Respect other’s personal boundaries.
When it comes to posts on Facebook or Twitter, the less personal the better.
Change your privacy settings often.

"One bit of library capital that hasn’t been borrowed by social media companies is our respect for privacy as a condition fundamental to intellectual freedom. We don’t want to look over your shoulder when you read. We don’t want to provide information about what you’re reading to others. This runs against prevailing ideas about how social relationships work. Even JSTOR is trying out a way of trading limited free access to articles in exchange for data that publishers can use. In the absence of any access, this seems like a good deal, but it’s not clear to me why we can’t do better. I already click through a copyright statement every time I use JSTOR because I prefer not to tie what I read to a personal account. I suppose JSTOR might say establishing personal accounts will improve our user experience, but I’m not buying it.
Research is by its nature social. We build on one another’s ideas and we share ours publicly to keep the conversation going. But it’s not social the way Facebook is. Facebook is a data-gathering machine. It’s a blank slate on which we write so that they can aggregate and monetize what we freely share. There are real problems with companies trailing you wherever your curiosity leads so that they can report to others where you’ve been. There are real problems with a database showing us what it thinks will make us happy rather than what might be out there. Privacy is one traditional library value that I wish these companies would borrow from us, but it would undermine their business model."

— I’m Not Buying It: The Importance of Privacy for Research | Inside Higher Ed (via infoneer-pulse)

pewinternet:

Via Fast Company on the 2012 Facebook IPO

“By the end of 2012, Facebook will have signed up more than 1/10th of the human population.”

Friends & Frenemies: Why We Add and Remove Facebook Friends [Infographic]

(Source: infodocket.com)

Social Media Statistics of the Day [infographic]

(Source: lonewolflibrarian.wordpress.com)

Study Raises Doubts About Effectiveness of Facebook as Outreach Tool for Academic Libraries

I think most people use Facebook more for personal pursuits (e.g. posting photos for family/friends, playing games) than for academic/professional pursuits. I certainly don’t use Facebook to connect to libraries or pretty much anything having to do with my professional life (and I’m a librarian!), so it makes sense that students don’t either.

infoneer-pulse:

A new analysis of user comments on the Facebook page of academic libraries indicates that most students “appear to reject connecting with their libraries on Facebook.”

The study, which appears in the current issue of D-Lib Magazine, by Michalis Gerolimos of the Alexander Technological Educational Institute in Thessaloniki, Greece, examined 3,513 posts on the Facebook pages of 20 U.S. academic libraries.

Significantly, Gerolimos found that 91 percent of the posts did not generate any comments, and the few comments that do appear are primarily by library personnel rather than by faculty or students.

» via DIgital Shift

"Sharing and recommendation shouldn’t be passive. It should be conscious, thoughtful, and amusing—we are tickled by a story, picture, or video and we choose to share it, and if a startling number of Internet users also find that thing amusing, we, together, consciously create a tidal wave of meme that elevates that piece of media to viral status. We choose these gems from the noise. Open Graph will fill our feeds with noise, burying the gems."

— CNET: How Facebook is ruining sharing

(Source: lisnews.org)

Pew Internet: New report: Why Americans use social media

pewinternet:

Our latest report takes a quick but informative look at why Americans use social media:

Two-thirds of online adults (66%) use social media platforms such as Facebook, Twitter, MySpace or LinkedIn. These internet users say that connections with family members and friends (both new and old) are a primary consideration in their adoption of social media tools. Roughly two thirds of social media users say that staying in touch with current friends and family members is a major reason they use these sites, while half say that connecting with old friends they’ve lost touch with is a major reason behind their use of these technologies.

Other factors play a much smaller role—14% of users say that connecting around a shared hobby or interest is a major reason they use social media, and 9% say that making new friends is equally important. Reading comments by public figures and finding potential romantic partners are cited as major factors by just 5% and 3% of social media users, respectively.